How to Support Artists & Small Businesses Without Spending a Penny

How to Support Artists & Small Businesses Without Spending a Penny

Photo by Tori Watson Photography, check her out here!

It’s the season for giving and the season for spending. I don’t know about you, but when I do my Christmas shopping and find gifts to give I’m always left feeling bad that I can’t support all the small businesses and charities that my friends own and run.

There are so many artists, makers, and small businesses that I want to support every year, but it can’t always happen for financial reasons, or maybe I just don’t have the right person to give their gift to. So this year, I’m creating a support guide.

A support guide is different than a gift guide because you can support any business owner, or any artist using these methods WITHOUT SPENDING A SINGLE PENNY! You want to know how? Keep scrolling….

  1. Like their Content
    Due to algorithm changes that we have all experienced, likes and comments are more valuable than ever. The truth is that networks like Instagram or Facebook, don’t serve a post to all of someone’s followers. They serve a post based on how much engagement it gets within the first hour. One of the kindest things you can do for a small business or artist is to “like” their content to boost their post.
  2. Comment on their Content
    The same engagement algorithms apply when people comment on a post. When someone comments and likes a Facebook or Instagram post, those algorithms will serve it to more people. It doesn’t have to be a long comment, just a word of encouragement or something you like about the post will suffice. Get your double tap on!
  3. Share a Post
    Repost a photo and tag the business in it (always ask permission first). Share a blog post, shop page, or photo on your own social channels, making sure you tag, and link back to them. Re-sharing the content of artists or small businesses makes a huge impact on business. Even if you can’t afford to spend more on gifts, you never know if one of your friends may enjoy the products or services offered by that small business you are supporting.
  4. Re-pin Their Pins
    I’m constantly pinning images on Pinterest from the websites and content my fellow makers and small biz friends have created. Repining an image might not seem like much, but every re-pin counts. Pinterest is such a helpful tool to support small biz, so much so that Pinterest, on average, drives 3 times more traffic than any other paid service, or social media platform. For my business personally, Pinterest drives 85% of my web traffic and sales. Becoming a pinning ally for your favorite brands goes further than you know!
  5. Write a Blog
    If you have your own blog, consider writing a blog post roundup of some of your favorite makers and small businesses that you want to support. Always link to their website and/or social media links. This helps their SEO and will further legitimize their business and website in searching engine results!
  6. Send a Note of Encouragement
    It doesn’t have to be an actual note, it could be a comment on a post, a direct message, or an email. For many small business owners, this is our busy season where we are working overtime to satisfy our clients and make sure everyone receives what they ordered. The holiday season can be exhausting, frustrating, and downright discouraging sometimes when you’re an artist or small biz. Sending a small business owner, a quick note saying, “You’re doing a great job!” Simply telling them one thing you like about what they do or the way they run their business can go a long way. Spread that cheer, far and wide!

There are so many ways to support artists, makers, and small businesses without breaking the bank. It’s time to get over the guilt of not being able to support everyone and take charge by supporting them in the ways you can! Can you think of other ways to support small businesses without spending a penny? Share your ideas below in the comments or send me a message!

If you learned something or liked this post, share it with a friend or repost it to your feeds. Follow me on Instagram @christineolmstead Pinterest @christineolmstead Facebook @ceolmstead

Meet My Intern!

Meet My Intern!

Tovala Olmstead is a 16 year old high school student and has been working for Christine since last summer. Tovala is Christine’s sister-in-law. Tovala is somewhere in between and intern and part time employee. She doesn’t have an end date in mind like a semester long intern, but she only works part time.

We are so excited to have Tovala working around the studio with me and her skills are invaluable. Tovala does a range of computer work for Christine. Mostly pertaining to Pinterest and managing products in the print shop.

Tovala wears many hats both literally and figuratively. Working several part time jobs, running her own photography business and keeping up with school full time. In addition to working with me part time, on weekends she is a sous-chef at a wedding venue. She even has a collection of cookbooks.

In addition to being multi-talented Tovala has a great sense of personal style. She’s probably going to way over-pack for her next trip. Her dream is to be a traveling photographer and create her own unique style! She loves capturing people’s personalities and and unique styles. She’s constantly dreaming up photoshoots in different countries. She has a photoshoot planned for all the places that she wants to travel to. She spends a lot of her free time scrolling through Pinterest and saving pins that consist of travel, photography, art, style, and food. She loves scouting out the best coffee shops! If you’re road tripping with her, just know you’ll have an ample supply of coffee and expect her to DJ the ENTIRE way.

We are incredibly thankful to get to work with Tovala and are always looking for future interns to apply email info@christineolmstead.com!

Spruce Up Your Home Before the Holidays!

Spruce Up Your Home Before the Holidays!

Nothing says adding holiday sparkle like freshening up the art on your walls. Let’s be real, most people hang art on their walls, and leave it for years, even decades. Nothing dates a room faster than old, outdated decor. This year spice up your living room without breaking the bank.

Piece of Cheer 5 Framed Art Print, $72

 

Shop these art prints all under $100 and get them delivered and installed before your mother-in-law and all the guests come over. These modern abstract art prints are called “Pieces of Cheer,” made for the holidays in mind. Don’t worry about creating the perfect gallery wall, it’s already been thought out for you. Simply order the framed prints with your choice of frame and in the size you need. Once they arrive hanging is a breeze.

Piece of Cheer 4 Framed Print, $72

These prints are high quality prints on paper. They come framed in your choice of frame color and style and sizes from small to large. This year, I’m tearing down the prints I printed off from my home printer and framed myself in favor of professional, affordable, high-quality framed prints. This project literally took 15 minutes in total. Once I ordered these three prints in the size and frame color that I wanted, I got them the next week and hung them in ten minutes. This is the fastest update I’ve ever made to a living room, for such a big impact.

Piece of Cheer 3 Framed Art Print, $72

 

Take the stress out of a gallery wall and order one ready to go. No need to worry if these pieces will go together or not, they’ve been hand made to coordinate. This is the easiest home decor decision you’ll make all year, maybe in your whole life.

Click the image of the print, to choose your size and frame and start planning the room you plan on updating before the holidays! Happy Holiday Prep to you!